With the popularity of podcasts during the 2020 Pandemic, branding for these became ever more important. Here are a few examples of looks created for different brands that are moving to podcasts to reach a wider audience. The smaller samples are other concepts presented to the clients.
SILA - At Sila their mission is to accelerate the next generation of financial innovation and they intend to enhance that message with the Alpha Beta Launch podcast. The design utilizes Sila’s brand colors in a textured background and dimensional effects to bring out the words.
DOLLARS & SENSE - This is an ongoing podcast hosted by Donald J. Hawkins, founder of Tenth, an unapologetically Black, digitally native bank, building generational wealth for Black America. The client was looking for a unique and fresh design that would utilize the brand color palette as well as the host’s face with an engraved effect similar to those applied to U.S. currency.
THE LIVING ANSWER - This is an upcoming uplifting podcast that will be hosted by Jeff Seda. The design was created by a multitude of layers of a man holding a sword, layers of fire, backgrounds of clouds, and fire elements, the dove (with light effects), and numerous layers for the title.